Financial & retirement planning

One of themcame to the meeting.Both of them decide.

A written record of what you recommended and why — read at their kitchen table, not reconstructed from a spouse's memory of a ninety-minute review.

The review

The quiet failure mode in joint planning.

Paul is 61, four years out, and sitting across from you alone because Marguerite couldn't get out of a shift.

You spend ninety minutes on the 401(k) at his former employer, the sequence-of-returns problem in the first five years, what a rollover changes and what it doesn't, and why you'd rather restructure the income plan than chase a return. He follows all of it. He tells you it makes sense.

He also tells you, correctly, that he isn't deciding this without his wife.

That evening he'll summarize ninety minutes in about four. She'll hear "he wants us to move the retirement account," which is technically accurate and completely insufficient. She has no way to evaluate the reasoning, so she evaluates the only thing she can — whether she trusts a man she's never met. And "let's sit on it" costs nothing.

A recap page changes what she's evaluating. She reads your reasoning in your words, sees the numbers you actually cited, and comes back with a real question instead of a reflexive delay. That's usually all the second conversation needed.

What's on it

Between the meeting and the plan document.

Not a replacement for the written plan. The thing that gets read in the two weeks before anyone opens the written plan.

What they told you they wantRetirement date, what "enough" means to them, the trip they keep mentioning, the parent they may need to support.
What you reviewedAccounts, current allocation, income sources, and the gap between what they have and what they described wanting.
The recommendation, and the reasoning under itNot just what you'd do — why, in language that survives being read by someone who wasn't in the room.
The trade-off you'd name out loudEvery recommendation costs something — liquidity, flexibility, simplicity. The page says which, plainly.
Fees, stated once and clearlyHow you're compensated, in the same document as the advice. Nobody has to go looking.
Your firm, your credentials, the disclosuresInserted automatically, current, and not removable from a page.
Where it sits

In your process, not beside it.

01
After the discovery or review meetingSame day, four minutes
Your notes are already written. Paste them in, read the draft, approve. The page goes out while the conversation is still fresh, instead of three days later with a "great meeting today" email.
02
Before the plan presentationThe gap where deals stall
This is the stretch where a prospect goes quiet. The recap gives the absent spouse something substantive to react to, so the next meeting starts from a question rather than from the beginning.
03
At annual reviewRetention, not acquisition
The same document works for existing clients. What changed, what you did, what you're watching. Clients who can explain their own plan to their spouse stay clients.
Objections

Reasonable pushback.

Compliance reviews everything I send.
Then send them a sample page — that's exactly what it's there for. The structure is fixed, disclosures are inserted automatically and can't be edited out, and you approve every page before it publishes. Firms that pre-review client communications can review the template once rather than each page.
The SEC Marketing Rule.
A personalized recap of a meeting that already happened, sent to that client, is a different animal from an advertisement. But the line is your firm's to draw, not ours. What we can tell you is what the product will not do: no performance figures, no projections, no testimonials, no hypotheticals, and no claim about a likely outcome. Nothing on a page is designed to solicit anyone other than the person who was in the meeting.
We already produce a written financial plan.
You do, and it's forty pages long and arrives later. This is four pages, arrives the same day, and is written for a spouse who has ten minutes. Both exist for different readers.
Our clients already have a portal.
Portals hold documents. Nobody's spouse has ever logged into one to understand a recommendation. This is a link that opens.
Is my client data safe?
Pages are private, gated, expiring and revocable, and we don't sell or mine anything on them. The security page covers retention, access and subprocessors in detail.
Trust

Constraints your compliance officer will recognize.

We are not your compliance department and nothing here is legal advice. These are design decisions, made deliberately, so the answer to "can we use this" is easier to reach.

No performance, no projectionsNothing on a page shows returns, hypothetical growth, or forward-looking values of any kind.
No testimonials or endorsementsThere is no mechanism to place client praise on a page. None.
You are the only source of a figureNumbers come from what you enter and appear exactly as entered. Nothing is generated or estimated.
One recipient, one pagePages are built for named clients. There is no public index and no shared marketing URL.
Approval is loggedEvery publish carries a timestamped record of your confirmation, exportable for your files.
Disclosures are lockedRequired language is inserted automatically and cannot be deleted by anyone on your team.
Pricing

Priced per page, because that's how you work.

One meeting, one page. Drafts are free — a page is only spent when you approve and publish.

Solo $49/ mo$490/ yr 10 pages a month · 1 seat
  • Choose your accent color. Your name, photo and contact details on every page.
  • Every recap section included
  • Private links with access check
  • Optional voice note
Additional pages $6 each
Pro $99/ mo$990/ yr 25 pages a month · 1 seat
  • Full brand kit — logo, accent and curated theme.
  • Everything in Solo
  • Draft from a voice memo
  • Multiple page templates
Additional pages $5 each
Agency $499/ mo$4,990/ yr 150 pooled pages a month · 10 seats
  • Set the agency theme once. Every seat matches it and can't override it.
  • Everything in Pro
  • Shared templates
  • Producer activity view
Additional pages $3 each · Extra seats $39/mo

Drafts are free — a page is only spent when you approve and publish. Annual billing saves two months. Cancel any time; published pages stay live through the period you paid for.

The spouse who wasn't there has a veto.

Give them the reasoning, not a four-minute summary of it.